Email verification: what it is, how it works and where to find it

Email marketers are always up against it when it comes to their reputation with ISPs and ESPs. Incorrect spelling, honeypots and formatting errors in emails are standard challenges that senders face when mass marketing. If you stumble across them, your customer experience, revenue opportunities and sales efficiency are all put at risk. Email verification can help you mitigate this risk.

What is email verification?